# Visibility in sim racing for brands

> URL: https://gridline-ads.com/brands/

Book sim racing visibility as a contingent of Twitch viewer hours. Gridline distributes it across independent iRacing drivers and reports what was seen.

Sim racing reaches a young, tech-savvy audience that is hard to reach elsewhere. Gridline makes it bookable like media: you buy a contingent of visibility, we put your livery on the grid.

[Request a campaign](#request)

## What you get

### Reach on the grid

Your livery runs on many cars in many races at once – across series, regions and time zones, not just on one car.

### A measurable unit

You book viewer hours: the live Twitch viewers of all streams in the races your livery took part in, multiplied by race time.

### No negotiating

One contract with Gridline instead of hundreds of small deals. We handle drivers, liveries and payouts.

## A campaign step by step

1. **Briefing:** your goal, budget, time frame and the series or cars that fit your audience.
2. **Livery:** your logo as a sticker on the drivers’ own designs, or a complete livery in your corporate identity. We design it if you like.
3. **On track:** registered drivers run your livery via Trading Paints in their regular iRacing races.
4. **Report:** races, drivers, streams and viewer hours – until your contingent is used up.

![BMW M4 GT3 in a black and green sponsor livery on the Nordschleife in iRacing](/media/2026/10/gt3-nordschleife.jpg)

*Sponsor livery on the Nordschleife.*

## Livery options

### Sticker

Your logo or name on the cars of many drivers – the easy start with the widest spread.

### Full livery

A complete design in your corporate identity, recognisable from every angle. The most popular option.

### Multi-car programme

Your livery across several cars and series, for a season or a launch.

## Request a campaign

Tell us about your brand, your budget and your time frame – we will get back to you with a proposal. Or email <info@gridline-ads.com>.

Contact: info@gridline-ads.com