Gridline Ads is an in-game advertising agency specializing in vehicle branding within iRacing. We help businesses and sponsors gain exposure through high-quality liveries on race cars in online competitions.

We design and apply branded liveries to race cars in iRacing. These cars are then used in online races, where they are seen by thousands of racers and spectators, providing organic and impactful brand exposure.

Brands, esports teams, sponsors, and businesses looking to reach a tech-savvy, motorsports-oriented audience can benefit from iRacing advertising. It’s an effective way to increase brand visibility in a growing digital motorsports market.

Pricing depends on the complexity of the livery design and the level of exposure you seek. Our Basic Package starts at €100, which already provides a full month of exposure to other racers, content creators on Twitch and YouTube, as well as their audiences. Contact us for a custom quote based on your branding needs.

Yes! iRacing is one of the most popular sim racing platforms with a dedicated player base, professional esports events, and thousands of streamers showcasing races on Twitch and YouTube. Your brand will be seen by a highly engaged audience that is passionate about motorsports.

Yes! We offer branding opportunities on a wide range of iRacing cars. Whether you prefer GT3, open-wheel, or stock cars, we can place your brand on vehicles that best fit your target audience.

Absolutely! Many iRacing events are streamed live on platforms like Twitch and YouTube. Your brand will not only be visible to racers but also to their audiences, maximizing your exposure.

The timeline depends on the complexity of the design and our current workload. Typically, we can have your custom livery designed and applied within 3 to 7 business days. For larger campaigns, we may need additional time to ensure top-quality results.

No! You don’t need to play iRacing yourself to take advantage of in-game advertising. We handle everything—from design to integration—so your brand gets exposure without you needing to participate in the races.

Yes! If you need to update your branding, we can modify your design or create a new version. Whether it’s a seasonal promotion or a complete rebrand, we’ll ensure your livery stays fresh and relevant.

Simply reach out to us through our contact page. We’ll discuss your goals, design a custom livery for your brand, and get your advertisement live in iRacing.