FOR BRANDS
Visibility in sim racing for brands
Sim racing reaches a young, tech-savvy audience that is hard to reach elsewhere. Gridline makes it bookable like media: you buy a contingent of visibility, we put your livery on the grid.
What you get
Reach on the grid
Your livery runs on many cars in many races at once – across series, regions and time zones, not just on one car.
A measurable unit
You book viewer hours: the live Twitch viewers of all streams in the races your livery took part in, multiplied by race time.
No negotiating
One contract with Gridline instead of hundreds of small deals. We handle drivers, liveries and payouts.
A campaign step by step
- Briefing: your goal, budget, time frame and the series or cars that fit your audience.
- Livery: your logo as a sticker on the drivers’ own designs, or a complete livery in your corporate identity. We design it if you like.
- On track: registered drivers run your livery via Trading Paints in their regular iRacing races.
- Report: races, drivers, streams and viewer hours – until your contingent is used up.
Livery options
Sticker
Your logo or name on the cars of many drivers – the easy start with the widest spread.
Full livery
A complete design in your corporate identity, recognisable from every angle. The most popular option.
Multi-car programme
Your livery across several cars and series, for a season or a launch.
Request a campaign
Tell us about your brand, your budget and your time frame – we will get back to you with a proposal. Or email info@gridline-ads.com.